Wideport.com Inc. is strategically positioned to capture part of the $40 Million Internet Local Search & Advertising Market
For more information please contact:
Steve Curry, B.Sc., MBA
Chief Executive Officer
steve@wideport.com
OPPORTUNITY
Wideport.com Inc.’s brand 411.ca is the largest private online
directory service with over 2 million people using our local
search per month and over 1 million page views since our
inception. The local search market is projected to grow over
50% in the next 5 years. This market opportunity will grow
to a $304 million industry by 2010.
MARKET
The local search and advertising markets are expanding and
could reach 7 million in 2005. The online segment will grow
over 50% per year over the next 5 years. Traditional use of
printed yellow pages has dropped more than 17% over the
past 3 years.
BRANDS
“411” is one of the best and most intuitive names for
directory services within North America. 411 means
information, 411 means directory services. The site was
launched with over 600,000 page views in its first month
without any advertising. The number 1 private brand in CA.
LOW COST STRUCTURE
Online directories are more cost effective than printed
directories. No printing costs, no distribution costs. Keeps
advertising costs more competitive than print advertising
with cost savings of 50 to 60%.